Inbound Marketing Associate

at Bottles of Joy in Singapore

Bottles of Joy is a wine delivery startup with a special focus on champagne and sparkling wines. We are cash-flow positive and have not accepted any venture funding (hence no investor-imposed constraints). Our current challenge is to ramp up marketing in order to obtain organic, sustainable growth of revenue and secondarily our customer base.

Join us as an inbound marketing associate in order to learn and implement growth hacking methods that you have read about online. Our team size currently consists of the 2 founders only. There is the opportunity to shoulder a lot of responsibility for the courageous startup marketer in our high-growth venture.


Create mockups of landing pages for A/B testing using Balsamiq
Set up A/B tests for webpages using tools like Optimizely
Create and interpret reports from Google Analytics for conversion rate optimisation
Research link-building opportunities for SEO
Carry out link-building for SEO
Create and interpret reports from Moz Analytics for SEO
Guidance will be provided for all the tasks above. Experience is not necessary but a plus.


Exceptional sense of responsibility towards assigned tasks
Curiosity. A sense of curiosity can facilitate the crucial problem discovery process better, as well as enable better learning.
Process-oriented. Many startup roles are outcome-oriented. However, data-driven marketing requires an orientation for processes.
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Published on 02-01-2015
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